
Viewbook cover

Inside cover

Outside cover and pull-out panel

Inside cover and pull-out panel

Profile spread

Profile spread

Back cover pull-out panel

Program guide/poster
Our concept for NSCC’s 2013/14 recruitment campaign was based on the simple notion that everyone has something which motivates them. We asked the question ‘What get’s you going’ while profiling real students who are using NSCC programs to help turn their passion into a career. Gestural illustrations were designed to complement each of the student profiles and provide a playful visual device throughout the viewbook.